Tronc and Malcolm Casselle
Malcolm CasSelle is current Chief Technology Officer (CTO) and President of New Ventures at tronc, Inc.
Here at Tronc we draw content from our vast media portfolio, where the search for truth and dedication to our communities have earned 94 Pulitzers and a monthly audience of 60+ million. We maintain the highest values of journalism while merging that content with an arsenal of digital tools. With them, we can exponentially enhance visual storytelling, catapult our ability to track and engage our audience and offer world-class journalism with a cutting-edge delivery system.
At Tronc we are in a media landscape ravaged by disruption, journalism retains its depth, credibility and trust, but has been slow to mobilize the full thrust of cutting-edge digital management tools. Digitally native enterprises, on the other hand, can harness such tools but can’t offer the substance of traditional journalism. So far, no one has cracked the code on how to merge the two worlds.